Retailing Smarter: Strategy for Resorts
In a world where every click is a potential booking, resorts can no longer rely on scenery alone. The view may sell the dream — but data sells the stay.
The modern resort isn’t just a destination. It’s a retail engine with layered opportunities: rooms, dining, spa, experiences, events, and upgrades. Yet, most resorts still behave like single-product sellers — pushing occupancy instead of optimizing yield across every touchpoint.
Budget Season, What Hotels in Thailand should expect in the year ahead
Budget planning isn’t just about crunching numbers—it’s about staying aligned with shifting tourism trends, guest expectations, and market realities. Here’s a clear-sighted, grounded look at what hotels in Thailand should bear in mind as they build their 2026 budgets.